Struggling to find a same-day massage, facial, haircut, or spa treatment in Los Angeles without overpaying? Lately is Los Angeles’ latest last-minute discounted booking platform for all your self-care needs for the day: salon, nails, haircut, spa, facials, massages, lashes, pet grooming, and more. This is great for those with a busy schedule around LA who want a sudden pick-me-up. I’ve found myself wanting a scalp spa and facial the day of, which Lately would be perfect for that, and it’s even better with a discount on top. Treating yourself doesn’t have to burn a hole in your wallet.
Lately curates and partners with vetted small businesses to ensure that you’re well taken care of without having to hassle around through reviews. This helps fill empty appointment slots for businesses and lets you get that spontaneous wellness treatment on the same day.
The Lately Experience
Jaclyn, Lately’s founder, offered me an opportunity to demo the Lately platform. I love how the website works well on both your desktop and mobile browsers. The website is easy to navigate through and filter through different categories.
Once you find a desired service and timeslot, it’s as easy as clicking the time, filling in your information, and sending payment. All you have to do now is show up and enjoy the self-care you deserve. No subscription or credit necessary.
Want 20% off (up to $20) on your first booking? Use promo code LATELYLAUNCH.
Lately is perfect for everyone, whether you’ve been through a whole day at work, are tired from all the housework, or even need something to fill the time between your errands while you’re out in LA. If you need to freshen up before an event that day, Lately has you covered. Discounted too. Once you book a service, you’re committing to it – there’s no backing out. This will keep you honest and accountable, and help you treat yourself to some much-needed self-care.
Lately launched today, and will expand its selection as the platform grows.
The Body Temple Massage
With a busy Saturday, I used Lately to book a last-minute appointment at The Body Temple Massage (located on the 3rd floor via Salon Republic) in West Hollywood. The service provided by Stephanie was great and well coordinated. I felt like that deep-tissue work rolled out the accumulated knots!
Booking through the website was easy. The experience was hassle-free. I trusted that Lately had done their vetting and didn’t have to do much research other than entering the address into my car’s navigation.
Ready for a discounted same-day self-care? Open Lately, use code LATELYLAUNCH, and treat yourself to 20% off your booking today.
Lately Press Release
Lately Launches Last-Minute Discounted Beauty + Wellness Booking Platform
From facials to haircuts, Lately helps you snag same-day appointments at discounted ratesLos Angeles, California — (Embargoed until December 15, 2025) Today, Lately, the new last-minute booking platform that offers discounted access to salons, spas, and wellness spaces, announced its official launch in Los Angeles. Designed for busy people who want wellness on their schedule at an affordable price, Lately connects users to real-time discounted appointments. We believe Lately is solving a real problem: making self-care as easy and accessible as ordering delivery on DoorDash…because sometimes you really need that facial or mani today.
Built around the belief that people don’t need to be perfect to take care of themselves, Lately makes wellness easier, more spontaneous, and more affordable. Whether booking a same-day facial, squeezing in a haircut before a big event, or finding a massage after a long week, Lately helps users connect with real-time discounted appointments at trusted local businesses.
“As a TV producer, I lived with unpredictable schedules and last-minute changes, and yet, I couldn’t book a facial or massage without planning weeks ahead or paying full price,” said Jaclyn Roth, Founder of Lately. “So I built the platform I wished existed, to help people grab same-day self-care at a discount. Because self-care shouldn’t be another stressful plan; it should just happen. You know, like fixing that ‘your roots are showing’ moment before a big meeting.”
By making high-quality salons, spas, and wellness providers available at a discount, Lately turns empty appointment slots into opportunities for self-care that are realistic, accessible, and inclusive. The platform has already partnered with top Los Angeles salons and spas, including RA_ Hair House, Rejuvify Med Spa and Dalí Beauty Bar, with offerings spanning hair styling, facials, massages, manicures and even pet grooming.
With wellness often portrayed as complicated or exclusive, Lately aims to reset the narrative: wellness doesn’t have to be perfect or planned weeks ahead; it can be spontaneous, messy, and still meaningful. Book your time today at lately.la.
About Lately
Founded in 2025 and based in Los Angeles, Lately is the last-minute, discounted self-care marketplace that makes wellness realistic, affordable, and spontaneous. From facials to massages to pet grooming, Lately connects users with real-time availability at trusted local salons, spas, and wellness providers. Because wellness isn’t always serene or scheduled and that’s exactly the point, Lately turns last-minute openings into opportunities for anyone to take care of themselves, without the stress or the luxury price tag.